Denim Family: Société Anonyme, Issue 3

On this third issue we talk about the modern reinterpretation - signed Levi's® Made & Crafted® - of the Denim Family Collection launched during the 50s.
What also makes this collection important is its historical significance.
Infact, the Denim Family Capsule of 1954 marks the beginning of a new face of denim: from a work fabric aimed solely at men, it becomes a casual, everyday fabric that the whole family can wear.
We’re so excited to announce that the collection will be launched in our store on Wednesday 2nd March from 11.00 to 19.30.
We’re looking forward to seeing you in store on Wednesday!