Circularity at Freitag: a special event in store! Events On Saturday, December 2nd, from 5 to 8 p.m. between a few beers and some good music curated by Emanuele Bitossi and Nicolaes Page in art Lescockssportfs, an in-store event about discovering the world of Freitag and the value behind its philosophy: circularity. Together with Sophie Seiler - Italy Business Development Manager - and few beers we will have a talk that will trace the history of the iconic Swiss brand. Plus a super cool activity.... the chance to create your own personalized Freitag keyholder for free! Will you be there? Scroll down the post to confirm your participation! THE EVENT: SPEECH & BEERS AND MORE... 2-12-23 // 17.00-20.00 From its very beginnings, Freitag was born out of its founders’ pioneering vision (see below) to give materials a second life, leading to today’s goal, which is guided by a mission to create intelligent, urban designs—and, above all, designs for a circular future. On Saturday, December 2, to mark the recent launch of the new Reflected Bags, we’re hosting an in-store event to celebrate our long-standing partnership with Freitag, the brand’s philosophy, and its evolution over time. From 5:00 PM to 6:00 PM, join us for a chat with Sophie Seiler—Business Development Manager at Freitag Italy—and a few beers as we discuss the pillars of the Freitag world, its history from the very beginning, and its manifesto. After the talk, you’ll have the chance to take part in a truly one-of-a-kind activity… creating your own personalized Freitag keychain for free—either for yourself or as a gift for your friends. Thanks to a special machine on site, you’ll be able to assemble your own unique, one-of-a-kind, and irreplaceable keychain. So, if you’ve always had questions, observations, or opinions swirling around in your head about the pioneering world of Freitag, this is your chance to finally get them answered—and what better way to do it than with a beer in hand and some cool tunes playing in the background? See you at the corner! Saturday, December 2, 17.00-20.00 in-store :)
